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5 Ways To Market Your Business With $0 Marketing Budget

4/30/2020

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5 Ways To Market Your Business With $0 Marketing Budget 

​If you're thinking about how to market your business online, here are 5 ways to get your name and brand out there even if you have $0 marketing budget.  A lot of entrepreneurs think that you need to have thousands and thousands of dollars to market your business, but that simply not the case.  Here are 5 ways to market you business without any money that are really powerful.
 
1. Write an article and post it on LinkedIn as a post.  If you reference anyone in your article be sure to tag them.
2. Take that same article and change it up a little bit and post it under notes on Facebook.  Again if you reference anyone in the article be sure to tag them.
3. Issue a press release about something major that you are doing.  Now this will probably take some work on your part if you are going to do it for free, because you have to locate the editors you want to pitch the story too.
4. Pitch yourself to podcasters.  Most podcasters are always looking for great guest to be on their show.  The keyword here being great guest.  You must know your stuff, so don't try to bluff the podcaster.  They will see right through you.
5. Host an online event and put it on Eventbrite. Events that are on Eventbrite are syndicated to other online event calendars giving you even more reach.  The best thing about this tip is that you can get visibility and make some money if you charge for your online event.
 
I hope you found these tips helpful.
 
Until Next Time
Make It A Great Day!
Audrey
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How To Leverage Content Marketing To Grow Your Brand

4/27/2020

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We are stilled sheltered in place, so marketing may be a little challenging if you are the type of person that go networking a lot. The way to stay relevant in your industry is to create a strong content marketing campaign.

Content marketing could be any or all of the following:
  • Creating content for your blog
  • Creating your own podcast
  • Creating marketing videos
  • Creating infographics
  • Creating memes
  • Doing live streams
You have decide which one of these could work for you. Now here is a little tip that will help you easily create 3 pieces of content. Record a video using Zoom. Take the video and put it on YouTube or Vimeo. Take the audio and put it on a podcast platform such as Buzzsprout or Lbsyn. Now you can use Headliners to transcribe the audio and turn that into a blog post for your website where you can also embed the video or the audio to accompany the text.

Now that you have these three pieces of content you can schedule them to post on different days. If you use this strategy on a consistent basis you will always be relevant even when you can't get out and network.

Need More Help Growing Your Business? Click Here To Set Up A Marketing Strategy Session
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    Audrey Bell-Kearney

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